The Museum of the American Cocktail

...ou do a tasting of 20 bottles or the next day won’t be all that productive. If you’re interested in MOTAC’s Los Angeles events you can sign up at the bottom of their page here. As a generalist (to a fault) I have really enjoyed meeting MOTAC’s expert cocktail enthusiasts....

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Saturday Tweets: Architectural Screw-Ups, Road Diets and Pet Dragons

A page of architectural screw-ups https://t.co/o31OCzt5h8 — Root Simple (@rootsimple) January 20, 2018 Go ahead tell me again why road diets are so bad for LA https://t.co/ZlBMWkX9nA pic.twitter.com/siVYC8yZH1 — Alissa Walker (@awalkerinLA) January 15, 2018 New #DIY video on how to make maple syrup with file cabinet evaproator #maplesyrup https://t.co/MJfr3wv5jM — Eric Rochow (@GardenForkTV) January 15, 2018 Delightful site curates New York Times...

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By Hand and Eye

...lden section, for instance, and the shelf spacing came from an exercise on page 131 of the book. Far from being restrictive, I found the principles in Walker and Tolpin’s book liberating. I now had a starting point for any design project. For modern folks it’s difficult to imagine working without a ruler. Walker and Toplin explain, Instead of asking, “How high is this base dimension in inches?” pre-industrial artisans would have asked, “How tall i...

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Fruit Tree Maintenance Calendars

...est issues on fruit trees. The University of California has a very helpful page of fruit tree maintenance calendars for us backyard orchard enthusiasts. The calendars cover everything from when to water, fertilize, paint the trunks and many other tasks. You can also find them in one big handy set of charts in UC’s book The Home Orchard. The permaculturalist in me likes our low-maintenance pomegranate and prickly pear cactus. But I also like my app...

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Does Facebook Actually Work for Promoting a Small Business or Non-Profit?

...ggerating its actual effectiveness. Any of you who administrate a Facebook page for a business or non-profit will know that unless you pay, Facebook’s algorithm will bury your posts. Some other points Mendelson makes in the interview: A 1% click through rate on a paid post is often as good as it gets. Eighty percent of Facebook users are outside of the U.S. If you’re a local business, like say a plant nursery, what good is paying to reach someone...

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