Does Facebook Actually Work for Promoting a Small Business or Non-Profit?

...ggerating its actual effectiveness. Any of you who administrate a Facebook page for a business or non-profit will know that unless you pay, Facebook’s algorithm will bury your posts. Some other points Mendelson makes in the interview: A 1% click through rate on a paid post is often as good as it gets. Eighty percent of Facebook users are outside of the U.S. If you’re a local business, like say a plant nursery, what good is paying to reach someone...

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Saturday Tweets: RIP Mary Oliver

...) January 16, 2019 Southern California // Big Crops, Big Money. Rare front page of the Los Angeles Times Annual Midwinter, from January 1915@KCET @JDevis @ginapollack @LAFarmGirl @RachelSurls #LAFoodways pic.twitter.com/Q3EyWeUWJo — ADSAUSAGE (@adsausage) January 17, 2019 Russian company wants to put giant ads in low-Earth orbit; they could display corporate logos “and other brand emblems, as well as allow governments to flash urgent notifications...

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Fermentology: Mini Seminars About Cultured Food

...d will be recorded and available afterwards on the Applied Ecology Youtube page. Registration here! Follow us on twitter or facebook for updates. A closing note: I’m fortunate to be able to stay at home, with plenty of food, and watch fermentation seminars. Many are not so lucky. I have a friend and neighbor who runs several farmers’ markets through a non-profit called SEE-LA. They are soliciting donations to support families sheltering in place i...

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Sheltered

A page from Shelter. Maker, builder, publisher and author Lloyd Kahn left a great comment on my rambling review of the documentary Spaceship Earth. Lloyd said (in reference to the title of Buckminster Fuller’s 1969 book Operating Manual For Spaceship Earth), “In 1973, in our book Shelter, I wrote “Calling Earth a spaceship is like stepping out into a clear night in New Mexico and saying, “Wow, it looks just like the planetarium.” If you aren’t fa...

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098 Kelly’s Aortic Dissection Adventure

...nt so many kind notes and prayers. Some important links: The Mayo Clinic’s page on aortic dissection. John Ritter died of a aortic dissection. A foundation was set, in his name, that helps educate medical personnel on how to better recognize the symptoms. Kelly did not have a heart attack, but it’s always good to review the subtle symptoms of heart attacks experienced by women. If you’d like to leave a question for the Root Simple Podcast please c...

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